The SEO landscape is constantly evolving, and staying ahead of the curve requires continuous learning and networking. In April 2024, Ho Chi Minh City, Vietnam hosted the SEO Mastery Summit, organized by Mads Singers and sponsored by SEO.Domains. This 5-day event brought together over 400 SEO entrepreneurs, agencies, and affiliates.
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Renowned Speakers and Cutting-Edge Content

The summit presented an impressive line-up of 19 speakers, including industry heavyweights like:
- Koray Tugberk Gübür;
- Jason Hennessey;
- Steve Toth;
- Olga Zarr;
- Kalin Karakayhov.
Attendees were treated to a diverse range of topics, encompassing everything from the ever-growing impact of AI on SEO to technical SEO best practices, affiliate website optimization, link building strategies, branding, leadership, and even the psychology of SEO.
Workshops and Networking Opportunities

The SEO Mastery Summit wasn’t just about lectures. The first two days were dedicated to intensive workshops, offering attendees the chance to dive deeper into specific SEO areas. These workshops covered:
- YouTube optimization;
- Link building tactics;
- AI content creation;
- Systems and processes in SEO strategy.
With a capacity limited to the first 50 registrants, these workshops provided a valuable opportunity for in-depth learning and personalized interaction.
But the learning didn’t stop there.
The conference thrived on fostering connections within the SEO community. Over 30 side events, including meetups and networking sessions, allowed attendees to connect with peers, exchange ideas, and build valuable relationships.
This spirit of collaboration and knowledge sharing mirrored the successful SEO conference held in Chiang Mai, further solidifying the SEO Mastery Summit’s reputation as a premier platform for networking and business development.
Unveiling Kalin’s Presentation

Kalin Karakehayov, the founder of SEO.Domains, captivated audiences with his illuminating presentation on the “Psychology of SEO”. Delving into the intricacies of human behavior and its impact on search engine optimization strategies, Kalin’s session sparked lively discussions and garnered resounding praise from attendees. The positive feedback speaks volumes about the success of his talk.
Following his presentation, attendees had the opportunity to engage in a one-on-one meet-up with Kalin, focused on aged domains, PBNs, and link building strategies.
Get Kalin’s slides in the New SEO Group >>
A Glimpse into the Summit Experience

The SEO Mastery Summit Vietnam 2024 provided a comprehensive and engaging experience for attendees. From insightful lectures and workshops to invaluable networking opportunities, the conference offered a platform for attendees to gain cutting-edge knowledge, connect with industry leaders, and propel their SEO strategies forward.
Visual Recap
Image credits: Official SEO Mastery Summit 2024 photos & personal archive
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